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As the real estate market continues to change, one local brokerage has mastered the art of "Target Marketing" to expose their properties to the most opportune buyers, thus selling them for more money.
TOMS RIVER, N.J. - JerseyDesk -- Jersey Shore, NJ – If you've followed the NJ shore real estate market for a while, you've undoubtedly heard of Glen Kelly Real Estate and Glen Kelly, Realtors as one of the most respected real estate brokerages in the area. When it comes to marketing homes to sell for the most amount of money, best terms possible, and fastest time frame, Glen Kelly, Broker of Record, of Glen Kelly Real Estate LLC, has mastered a relatively new addition to the world of marketing. Now, they have one-upped themselves with the latest addition to their advertising arsenal with what the company calls their "Target Marketing" approach.
The ancient approach of placing your home in local magazines and newspapers, along with the rest of the listings that a listing brokerage has is now a thing of the past. Glen Kelly Real Estate has perfected an approach to Target Marketing and Re-Target Marketing where the company invests their own money to expose your property as an extra added bonus to the most opportune buyer based on basically anything you can think of like current interests, hobbies, magazine subscriptions, social media accounts and even net worth.
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When asked how this new-age approach to selling more homes for more money works, Mr. Kelly said "If the home has a fenced yard, we can expose it to those that have the appropriate income and also possibly have pets like a having dog in the house. If it has a wine cellar, we can market to those that subscribe to Wine Connoisseur Magazine or otherwise have a wine collection. These are only two little examples. Target Marketing allows buyers to absolutely fall in love with the home, oftentimes meaning they'll pay a premium for something that matches their exact criteria. Essentially, we can market it as their "Dream Home" even though it would be considered "just another home for sale" to the general public. That's why oftentimes we can sell homes for more money. We actually spend our money to market your home. Most sellers don't realize that the agent you list your home with will be the one spending money to market your home. Most of the agents just plant a sign in your yard and place the listing into the local MLS. Maybe they even do an open house or two. Glen Kelly Real Estate agents do all that and more. With the marketing data available from our marketing firms, it just doesn't make sense for an agent to simply list a home on the MLS system and wait for a possible random contract sometime down the road. Instead, Glen Kelly Real Estate agents will list that home just like any other home, but also include this state of the art featured advertising upgrade that most, if not all other agents, simply could not even comprehend. It's truly a marketing specialty."
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Glen Kelly Real Estate LLC at 732-244-0567 or online at www.glenkelly.com
Glen Kelly, Broker of Record, AHWD, ABR, CRS, SRES, SFR, SRS, RENE
Glen Kelly Real Estate LLC
Glen Kelly, Realtors
The ancient approach of placing your home in local magazines and newspapers, along with the rest of the listings that a listing brokerage has is now a thing of the past. Glen Kelly Real Estate has perfected an approach to Target Marketing and Re-Target Marketing where the company invests their own money to expose your property as an extra added bonus to the most opportune buyer based on basically anything you can think of like current interests, hobbies, magazine subscriptions, social media accounts and even net worth.
More on Jersey Desk
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When asked how this new-age approach to selling more homes for more money works, Mr. Kelly said "If the home has a fenced yard, we can expose it to those that have the appropriate income and also possibly have pets like a having dog in the house. If it has a wine cellar, we can market to those that subscribe to Wine Connoisseur Magazine or otherwise have a wine collection. These are only two little examples. Target Marketing allows buyers to absolutely fall in love with the home, oftentimes meaning they'll pay a premium for something that matches their exact criteria. Essentially, we can market it as their "Dream Home" even though it would be considered "just another home for sale" to the general public. That's why oftentimes we can sell homes for more money. We actually spend our money to market your home. Most sellers don't realize that the agent you list your home with will be the one spending money to market your home. Most of the agents just plant a sign in your yard and place the listing into the local MLS. Maybe they even do an open house or two. Glen Kelly Real Estate agents do all that and more. With the marketing data available from our marketing firms, it just doesn't make sense for an agent to simply list a home on the MLS system and wait for a possible random contract sometime down the road. Instead, Glen Kelly Real Estate agents will list that home just like any other home, but also include this state of the art featured advertising upgrade that most, if not all other agents, simply could not even comprehend. It's truly a marketing specialty."
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Glen Kelly Real Estate LLC at 732-244-0567 or online at www.glenkelly.com
Glen Kelly, Broker of Record, AHWD, ABR, CRS, SRES, SFR, SRS, RENE
Glen Kelly Real Estate LLC
Glen Kelly, Realtors
Source: Glen Kelly Real Estate LLC
Filed Under: Real Estate
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